1. Preach like this to madmen

    Actually, this world is like a hospital. We are all like sons of rich men running mad in the streets. Our Father, Krishna or God, is the wealthiest father, and we are all His sons gone mad. Someone is thinking, Oh, give him food, that will help, or give him house, or clothes, this or that — but the madness is still there. Actually, they have got sufficient of everything from their Father, but they have run off mad. So this kind of bodily welfare work will not help. The world is supposed to be a place for curing men of their varieties of diseases of madness and sending them back home, like a hospital. But men have now got the mistaken idea to make a permanent settlement in this madhouse! Just like the hog is eating stool and he is thinking, Oh, I am enjoying like anything, and when I am finished, then sex with any she-hog — wife, daughter, sister, it doesn't matter — and for so many children I shall have to have big house, and on and on like this, all because of his madness that he thinks "I am enjoying." So preach like this, and I think many people will appreciate our philosophy and gain respect for this Krishna Consciousness movement. Do everything very cleanly and nicely.

    Srila Prabhupada, letter — 18 February, 1972