Tripurari: Just by distributing your books we can become self-realized.
Prabhupada: You are already self-realized. Otherwise how you can push on the books? You love Krsna. Therefore you are taking so much labor for pushing on. And that is self-realization. If anyone tries to establish that Krsna is the Supreme Lord, that is self-realization.
Tripurari: Sometimes the devotees ask if they can take birth again distributing books for you.
Prabhupada: Very good. Very good. That is real devotion. A devotee does not want to go to Vaikuntha or any liberation. They are satisfied with the service. That is pure devotion. And distributing books for the benefit of going to Krsna, that is selfishness. But "I want to simply distribute the books without any remuneration, without any my personal…," that is pure devotee. Just like Prahlada Maharaja says that "I do not wish to go to Vaikuntha unless I take all of these rascals with me." That is pure devotee. Pure devotion does not mean to… He is always under the protection of Krsna. What is the use of going Vaikuntha or…? Wherever he stays, that is Vaikuntha. That is pure devotional service. Mama janmani janmanisvare bhavatad bhaktir ahaituki [Cc. Antya 20.29, Siksastaka 4]: "Life after life I may go on with this business. I don't want anything." That is pure devotion.
Room Conversation — March 2, 1975, Atlanta