We shall take all opportunities so that twenty-four hours, whether awakened or sleeping, we shall always think of Krsna. That is perfection. This chanting means always remembering Krsna — Hare Krsna, Hare Krsna, Krsna Krsna, Hare Rama, Hare Rama. Cooking, I am cooking for Krsna, I am typing for Krsna, I am going to preach for Krsna, I’m distributing Back to Godhead for Krsna. In this way [laughs] always remember Krsna, that’s all. That will make you perfect.

From Srila Prabhupada’s lecture on Bhagavad-gita 2.1-10 and Talk — November 25, 1968, Los Angeles