The name Malayadhvaja signifies a great devotee who stands as firm as Malaya Hill and, through his propaganda, makes other devotees similarly as firm. Such a maha-bhagavata can prevail over the opinions of all others. A strong devotee makes propaganda against all other spiritual conceptions — namely jnana, karma and yoga. With his devotional flag unfurled, he always stands fast to conquer other conceptions of transcendental realization. Whenever there is an argument between a devotee and a nondevotee, the pure, strong devotee comes out victorious.

Srila Prabhupada, SB 4.28.29 purport