Krsna appears in this world for two purposes, paritranaya sadhunam vinasaya ca duskrtam: [Bg. 4.8] to protect the innocent, religious devotees of the Lord and to annihilate all the uneducated, uncultured asuras, who unnecessarily bark like dogs and fight among themselves for political power. It is said, kali-kale nama-rupe krsna avatara. The Hare Krsna movement is also an incarnation of Krsna in the form of the holy name (nama-rupe). Every one of us who is actually afraid of the asuric rulers and politicians must welcome this incarnation of Krsna: Hare Krsna, Hare Krsna, Krsna Krsna, Hare Hare / Hare Rama, Hare Rama, Rama Rama, Hare Hare. Then we will surely be protected from the harassment of asuric rulers. At the present moment these rulers are so powerful that by hook or by crook they capture the highest posts in government and harass countless numbers of people on the plea of national security or some emergency. Then again, one asura defeats another asura, but the public continues to suffer. Therefore the entire world is in a precarious condition, and the only hope is this Hare Krsna movement. Lord Nrsimhadeva appeared when Prahlada was excessively harassed by his asuric father. Because of such asuric fathers — that is, the ruling politicians — it is very difficult to press forward the Hare Krsna movement, but because Krsna has now appeared in His holy name through this movement, we can hope that these asuric fathers will be annihilated and the kingdom of God established all over the world. The entire world is now full of many asuras in the guise of politicians, gurus, sadhus, yogis and incarnations, and they are misleading the general public away from Krsna consciousness, which can offer true benefit to human society.

Srila Prabhupada’s full purport to SB 10.3.22