[Sukadeva Gosvami to King Pariksit]: What is the value of a prolonged life which is wasted, inexperienced by years in this world? Better a moment of full consciousness, because that gives one a start in searching after his supreme interest.
Srila Sukadeva Gosvami instructed Maharaja Pariksit about the importance of the chanting of the holy name of the Lord by every progressive gentleman. In order to encourage the king, who had only seven remaining days of life, Srila Sukadeva Gosvami asserted that there is no use in living hundreds of years without any knowledge of the problems of life — better to live for a moment with full consciousness of the supreme interest to be fulfilled. The supreme interest of life is eternal, with full knowledge and bliss. Those who are bewildered by the external features of the material world and are engaged in the animal propensities of the eat-drink-and-be-merry type of life are simply wasting their lives by the unseen passing away of valuable years. We should know in perfect consciousness that human life is bestowed upon the conditioned soul to achieve spiritual success, and the easiest possible procedure to attain this end is to chant the holy name of the Lord…. One should, therefore, utilize one’s life in glorifying the Lord by all means, without any offense. Such activity of life, even for a moment, is never to be compared to a prolonged life of ignorance, like the lives of the tree and other living entities who may live for thousands of years without prosecuting spiritual advancement.
Srimad-Bhagavatam 2.1.12, Srila Prabhupada’s translation and purport